Date protection and privacy notice

1. Introduction 

The processing of personal data is submitted to compliance with the law, currently the Belgian law of 8 December 1992 and the European regulation n°2016/679 of 27 April 2016 on data protection, known as "GDPR" or any other legislative act modifying them.

Data protection and privacy is of very important for Adventure Valley. We are committed to protect and process your personal data in accordance with the law and in a fair and transparent manner.

This statement helps you understand our data protection practices. We invite you to read it carefully.

The purpose of this statement is to explain to you how Adventure Valley collects, uses and retains personal data relating its customers and to any person in contact with Adventure Valley.

This declaration is also intended to inform you about the purposes of the processing of your personal data, the duration of their retention and the rights you can exercise against this data.

By "data", Adventure Valley aims to all personal data concerning the customer, namely any information relating to a person that allows to identify him/her directly or indirectly.


2. Processing Manager 

The processing manager is Adventure Valley, its registered office is in Rue de Rome, 1 - 6940 Rome (Durbuy). Adventure Valley thus responds to the supervisory authorities, namely the Commission for the Protection of Privacy (soon to be called the Data Protection Authority), in compliance with the regulations regarding your data. It is Adventure Valley that determines the purposes for which your data is processed, the means implemented and all the characteristics of the treatment, explained in this statement.

"Data processing" means any operation on your personal data, whether it is collection, registration, organization, storage, adaptation or modification, retrieval, consultation, use, communication by broadcast or any other form of provision, reconciliation or interconnection and archiving, erasure or destruction.

For certain services, Adventure Valley may use specialized companies that will process your data on behalf of Adventure Valley and according to the instructions of Adventure Valley, in accordance with this statement. Only the strictly necessary data are transmitted to these companies.

If you have any questions, you can contact our Data Protection Officer ("DPO") by writing to the following address: Rue de Rome, 1 - 6940 Rome (Durbuy) or by sending an e-mail to

3. Categories of data processed 

Adventure Valley may be required to process information, data and information of any kind, provided by you or by third parties, to the extent that the processing of such information is necessary or useful for the performance of Adventure Valley’s activities.

The personal data relating to the customer are, especially, those relating to his identity or his home. These data are communicated to Adventure Valley when the customers deliver or send to Adventure Valley a form or printed document or a request, whatever the manner ; or in any other way (for example: during a visit of a customer by a commercial of Adventure Valley, by mail, phone, email ...).

Data categories :

  • Customer identification data : this data is provided by you and processed when you request   information or become a customer. This includes, for example, your name, address, date of birth, phone number, e-mail address.
  • Data about your habits and preferences : these data come from choices you made during the reservation (for example a specific diet).
  • Video recordings : data from video surveillance systems collected for the purposes of proof or control. Our surveillance cameras are located in and around our adventure park.

Adventure Valley does not deal with so-called sensitive data, that is, information about your racial or ethnic origin, political opinions, philosophical or religious orientation, or data about health, life, or sexual orientation.

4. Finalities of data processing 

Adventure Valley collects and processes personal data for the purposes described below. These goals are determined by Adventure Valley, for the purpose of its activities. Only the necessary data and relevant for a given purpose will be processed.

Finalities :

  • To respond to a request sent via an online form, whether for any inquiry, reservation or complaint  ;
  • To send a booking confirmation  ;
  • To send an invoice ;
  • For customer management and the production of statistics ;
  • To ensure compliance with security obligations ;
  • To be able to notify any change of the privacy policy ;
  • To allow prosecution in case of damage to the equipment or accommodation.

When processing your personal contact information, namely your telephone number and your e-mail address, Adventure Valley will ask you, in advance, your consent to send you information, advertisements or personalized proposals through direct marketing actions or newsletters.

5. Rights in processing your data 

5.1. Right of access, modification and erasure

You have the right to access the data concerning you from Adventure Valley. You can therefore ask us whether Adventure Valley deals with your personal data, for what purposes it is processed, what categories of data are processed, to which recipients they are communicated and the origin of these data.

If you find that your data is inaccurate or incomplete, you can ask us to correct it.

You also have an erasure right in certain specific cases and for certain data. At the conclusion of the Adventure Valley contract, you may request that Adventure Valley stops using your personal information, even though it may retain your past data, when necessary for evidentiary purposes.

5.2. Right of opposition

You have the right to object to certain treatments of your personal data, such as the use of your data for marketing purposes. However, you may not be able to object to any processing that may be necessary to fulfill a contract with Adventure Valley to comply with a legal or regulatory provision to which Adventure Valley remains subject.

5.3. Exercising your rights

You may exercise your rights by a written, dated, signed and co-signed application with a copy of your ID to our Data Protection Officer ("DPO") by writing to the following address: Rue de Rome, 1 - 6940 Rome (Durbuy) or by sending an e-mail to

6. Duration of date conservation 

Adventure Valley makes sure not to store your personal data beyond the time required for the processing for which it was collected and for a maximum of 5 years to meet legal and tax obligations. At the end of this period, your data are deleted or anonymized.

7. Security of your personal data 

Personal data are stored exclusively on servers located within the European Economic Area (EEA) or with a subcontractor guaranteeing a sufficient level of data protection.

Adventure Valley protects the personal data collected under its control by technical and organizational protection measures such as encryption, anti-virus, firewalls, access controls.

Access to your personal data is in any case only accessible to authorized persons, for whom this access is necessary for the accomplishment of their mission. These persons are held at a professional discretion and must respect all the technical prescriptions provided to ensure the confidentiality of personal data.

If, however, there is a violation of the security of your data, Adventure Valley will take all necessary steps to quickly identify the cause of the violation to remedy it. If necessary, in accordance with applicable law, Adventure Valley will inform you of this incident.

8. Submit a complaint 

In the event of any dispute regarding the processing of your personal data, you may address a complaint to our Data Protection Officer ("DPO") by writing to the following address: Rue de Rome, 1 - 6940 Rome (Durbuy) or by sending an e-mail to

You can also submit a complaint to the Commission for the Protection of Privacy by post at Rue de la Presse, 35, 1000 Brussels, by e-mail at or by phone at 02 / 274.48. 00.